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	<title>R. Justin Shepherd &#124; IN 3RDS &#187; money grows on trees</title>
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		<title>AdVent: Day 2</title>
		<link>http://in3rds.com/blog/2009/07/advert-day-2/</link>
		<comments>http://in3rds.com/blog/2009/07/advert-day-2/#comments</comments>
		<pubDate>Wed, 08 Jul 2009 03:22:06 +0000</pubDate>
		<dc:creator>R. Justin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[money grows on trees]]></category>

		<guid isPermaLink="false">http://in3rds.com/?p=866</guid>
		<description><![CDATA[NOTE: There is no &#8220;Day 1&#8243; post and probably won&#8217;t be a &#8220;Day 3&#8243; post; this is not meant to be a daily chronicle, just an occasional update on my new line of work. So far, I&#8217;ve worked on a &#8220;creative exploration&#8221; for a growing bank in the region; rewritten a direct-mail piece I thought [...]]]></description>
			<content:encoded><![CDATA[<address>NOTE: There is no &#8220;Day 1&#8243; post and probably won&#8217;t be a &#8220;Day 3&#8243; post; this is not meant to be a daily chronicle, just an occasional update on my new line of work.</address>
<address> </address>
<p>So far, I&#8217;ve worked on a &#8220;creative exploration&#8221; for a growing bank in the region; rewritten a direct-mail piece I thought was &#8220;done&#8221; months ago; drafted new copy for an ad touting a certain industrial complex&#8217;s &#8220;green&#8221; features (which, honestly, are few); filled out tax forms; perused eBay for a power source, which is lacking from the otherwise fine Apple display on my desk.</p>
<p>I&#8217;ve also wondered whether or not I have a truly original, truly interesting &#8220;campaign&#8221; in me&#8230; and, if I do, will any of our relatively conservative clients go for it?</p>
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